European governments are beginning to treat software as strategic infrastructure, not just another procurement choice. As concern grows around US tech dependence, cloud dominance and data control, software sovereignty is becoming a practical issue for public-sector buyers and a commercial opportunity for European software companies.
As content becomes more abundant, attention becomes more valuable. We explore the dynamics of the attention economy.
The technology industry has a lot of jargon - our Tech Glossary explains many of the key terms that define the sector.
Mobile app monetization is often reduced to ads, subscriptions, and in-app purchases. In practice, these models behave very differently. Understanding how they scale, where they break, and how they combine is key to building a sustainable app business.
A breakdown of the key SaaS business models shaping modern software, from horizontal to AI-native vertical platforms.
Nick Rooke, Board Trustee at Make-a-Wish UK, explores how gaming has evolved into one of the most creative engines for modern charity.
For over a decade, the app economy was defined by fast growth. Now retention is the key metric for many app companies.
How an optimisation layer at the heart of mobile advertising became one of the most powerful businesses in the software industry.